My Stack

Tools I Actually Use

Three tools. No fluff. This is the entire content operation.

⚠️ Disclosure: Some links below are affiliate links — I earn a commission if you sign up through them. I only list tools I use daily.

ElevenLabs — AI Voice & Audio

Free tier available Voiceovers Voice cloning Narration

I was spending 45 minutes recording voiceover takes for every Reel. Now I type the script, pick the voice, get broadcast-quality audio in under 60 seconds.

The free tier has character limits but is genuinely useful for testing. I cloned my own voice from 3 minutes of audio — it's indistinguishable from the real thing for scripted narration.

Best use case: Reel voiceovers, YouTube narration, any scripted audio where you want consistency without recording every take.

Try ElevenLabs Free →

Affiliate link — I earn 22% if you upgrade

Claude — Scripting & Research

Free tier available Scripts Captions Research

Every script, caption outline, and research task goes through Claude. It's faster than thinking from scratch and better than most of what I'd write on my own at 6am before coffee.

How I use it:

Cuts my content planning time by roughly 70%. Free tier is enough to start.

Try Claude Free →

CapCut — Video Editing

Free Mobile-first Auto-captions Templates

Free, fast, mobile-first. I edit every Reel in CapCut. The auto-captions work well — 90% accurate, takes 2 minutes to fix the rest. No desktop required.

Features I use daily: auto-captions, speed ramp, background music (royalty-free library), text animations, basic color grade.

What it won't do: Complex multi-track editing, advanced color work, audio mixing. For those I'd use Premiere. But for short-form content — CapCut is faster than anything else.

Download CapCut Free →

That's the full stack. Three tools. Zero monthly cost to start. The ElevenLabs free tier + Claude free tier + CapCut free covers everything you need to start posting.

Following the story at @marcohergi. Free NYC guides at marconyc.gumroad.com.